The process of back-linking connects your website with the infinite universe that is today’s world wide web. On a very basic level, it is the process of soliciting hyperlinks back to the client website in order to increase the methods through which a website can be found, thus contributing to positive Search Engine Results (SERPS).
When a website is first published, no matter how beautiful, easy-to-use or high tech it may be, it effectually is a lonely island in a sea of unlimited connectivity. Without any connections, the website will sit static without exposure for the next great idea or stellar business service. Only through the efforts of back-linking does a website begin to take on shape with connectivity, exposure and eventually traffic.
Back-linking efforts begin from the 1st day of launch of a new project, when owners proudly write friends, family and associates with shiny-new website addresses attached to a company’s first emails. In many cases, the owner unknowingly starts the process of back-linking, if only with efforts of a temporary basis via email marketing.
As online businesses shape their marketing strategy, back-linking and how back-links will be cultivated, begins to become a point of great significance in the overall online Search Engine Optimization Strategy.
Recently, Not Fade Away Marketing completed a ranking of local and regional directories for client back-linking campaigns. In an effort to assist our clients with Search Engine Optimization of the highest effectiveness, we offer back-linking services to meet your online goals.
Back-linking campaigns are central to the overall growth and evolution of every online business. Although there are many factors that contribute to SERP rankings, the combination of the creation of back-links to a website, especially those that are from closely related subjects, is central to the growth of online businesses.
Our back-linking resources break into two main categories for clients with different needs. The first category breaks down into online resources that allow for the successful FREE listing of websites for inclusion amongst internet directories. The second category, as we are sure you can guess, is those resources which are paid resources for back-link inclusion. These paid resources, although costly in some instances, can provide higher quality back-linking to client websites.
Backlinking campaigns are usually put into play once the client website is established and ready for marketing. This usually comes well after the design and development phase, and rather once a website has been completed and internet marketing efforts have begun.
Need help with creating back-links to your website? Call us today for help with this critical internet marketing endeavor.